Definición de Marketing de guerrilla en Internet. "Guerrilla marketers use alternate modes of delivery, unique graphics and colors, precision timing, brutal honesty, emotionally-charged verbiage and a tangible feeling of one-to-one communicating. They never waste the time of their prospects and direct their marketing to the center of the bullseye, never trying to say everything to everybody, but concentrating instead on saying something to somebody."
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